Rubies Masquerade Co. (UK) lead the way in the dress-up industry with technological advances and innovative costumes and accessories, whilst keeping imagination and creativity at the core of everything they do.

Rubies are proud to inspire and delight its audience; from masks to party supplies to costumes of your favourite characters, Rubies stock everything you need to have fun!

Rubies came to the UK in 1998 and have since built up a vast portfolio of licensed properties including Star Wars, Warner Bros, Marvel, Mattel and Hasbro, just to name a few of the global brands. With their eye on the ball of pop culture and trends, Rubies umbrella of licenses covers everything from classic costumes to brand-new cinematic releases.

The wide-reaching net of Rubies partners is testament to the company being a staple in family homes for the past 60 years, being used, trusted and loved by generations of parents and children. Not only are Rubies the go-to manufacturer for everyday dress-up, they’re also fundamental to many businesses’ seasonal campaigns, for nationwide annual celebrations like Halloween, Book Day, Christmas and Easter.

There are many reasons why Rubies have become trusted and loved by generations, but one of the most important is that all costumes and accessories are manufactured to the highest standard of safety regulations, in line with the European Toy Safety Directive.

You’ll find the sought-after products in major supermarkets, independent toy stores, costume shops, online stores and other specialty retailers.