Rubies, the world leader in costume design, manufacturing, and distribution, is thrilled to announce a new addition to their mammoth portfolio of licenses with an officially licensed dress-up collection for Wednesday, MGM’s record-breaking series on Netflix.

Rubies has created a full range of costumes and accessories inspired by the hit series, including Wednesday’s Rave’N dress which she wore for the dance sequence that took social media by storm, as well as the iconic school uniforms for kids and adults. Accessories include wickedly cool wigs, and an ingeniously designed Thing shoulder sitter that fans will want to see in action.

With more than two billion impressions on TikTok, Wednesday’s dance has given fans of the show a chance to try out her moves and share their versions with the world. While many fans have worked hard to recreate the look from the scene, Rubies’ take on Wednesday’s Rave’N dress will make it easy for fans to embrace their inner Wednesday this coming Halloween.

To complement the look, Rubies has also developed a magnetic Thing shoulder sitter, giving a creepily realistic look to Wednesday’s trusty sidekick. No straps, no stress, just fun! Once the magnetic plate is slipped under the garment being worn, place Thing on top and he will remain there all day long.

These costumes and accessories are sure to be a hit for Halloween as the Rubies collection has something for the whole family. With the recent rise in the trend for matching costumes for couples, friends and families, this collection is the perfect choice for the spookiest night of the year. Rubies II Wednesday collection will continue to expand, so keep an eye out for more to come.

Wednesday follows Wednesday Addams’ misadventures as a student at Nevermore Academy, a very unique boarding school snuggled in deepest New England.  This series marks the first time fans get to see the character of Wednesday not only in a new boarding school environment, but also as a teenager.  Wednesday attempts to master her emerging psychic ability, thwart a monstrous killing spree that has terrorized the local town, and solve the supernatural mystery that embroiled her parents 25 years ago—all while navigating her new and very tangled relationships at Nevermore.  The series, which debuted in November 2022 broke several long-standing records including launching at #1 in 83 countries.  It has also recently become the #1 most watched English-language series of all time on Netflix.

The deal was brokered in Europe, the UK and the Middle East by world-leading entertainment, sport and brand licensing agency Wildbrain CPLG, which represents MGM in those territories.

Officially licensed Rubies II ‘Wednesday’ costumes and accessories are available globally at major retailers, online and in stores! Find our products at uk.rubiesmasquerade.com

WEDNESDAY © 2022-2023 MGM Television Entertainment Inc. WEDNESDAY is a trademark of Tee and Charles Addams Foundation. © 2023 Metro-Goldwyn-Mayer Studios Inc. All Rights Reserved.

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About Rubies UK

Rubies is the world’s largest designer, manufacturer and distributor of Halloween costumes and accessories. The wide-reaching network of Rubies partners is testament to the company being a staple in family homes for the past 60 years, being used, trusted, and loved by generations of parents and children. Proud to inspire and delight its audience, Rubies offers a vast selection of products that extends well beyond Halloween, helping people around the world celebrate holidays and special occasions. With costumes and accessories from the hottest licensed properties and our stellar in-house design team, Rubies offers something for everyone in the family, including your pets! You will find the sought-after Rubies products in major supermarkets, independent toy stores, costume shops, online stores and other specialty retailers throughout the UK, United States, Canada, Europe, Mexico, South America, Australia, and Asia.

Metro Goldwyn Mayer (MGM), an Amazon Company, is a leading entertainment company focused on the production and global distribution of film and television content across all platforms.  The company owns one of the world’s deepest libraries of premium film and television series,  as well as the premium commercial free pay television network MGM+ U.S., which is available domestically via cable, satellite, telco and digital distributors. MGM+ International, an on-demand service, delivers the best of MGM’s rich catalogue of movies and series to an international audience, and is available in 25 countries across Europe, Australia, Asia, Latin America, and Canada. MGM also owns unscripted production companies Big Fish Entertainment and Evolution Media.

ABOUT WEDNESDAY (SEASON 1) 

  • Premiere Date: November 23, 2022
  • Logline: The series is a sleuthing, supernaturally infused mystery charting Wednesday Addams’ years as a student at Nevermore Academy, where she attempts to master her emerging psychic ability, thwart a monstrous killing spree that has terrorized the local town and solve the murder mystery that embroiled her parents 25 years ago — all while navigating her new and very tangled relationships at Nevermore.
  • Showrunners / Executive Producers / Writers: Alfred Gough & Miles Millar
  • Director / Executive Producer: Tim Burton
  • Executive Producers: Steve Stark (Toluca Pictures), Andrew Mittman (1.21 Entertainment), Kevin Miserocchi (Tee and Charles Addams Foundation), Kayla Alpert, Jonathan Glickman (Glickmania), Gail Berman, Tommy Harper
  • S1 Cast: Jenna Ortega (Wednesday Addams), Gwendoline Christie (Principal Larissa Weems), Jamie McShane (Sheriff Galpin), Percy Hynes White (Xavier Thorpe), Hunter Doohan (Tyler Galpin), Emma Myers (Enid Sinclair), Joy Sunday (Bianca Barclay), Naomi J Ogawa (Yoko Tanaka), Moosa Mostafa (Eugene Ottinger), Georgie Farmer (Ajax Petropolus), Riki Lindhome (Dr. Valerie Kinbott), with Christina Ricci (Marilyn Thornhill) and guest stars Catherine Zeta-Jones (Morticia Addams), Luis Guzmán (Gomez Addams), Fred Arimisen (Uncle Fester) and Isaac Ordonez (Pugsley Addams)

Studio: MGM Television